Creating a Facebook presence has become a must-have for brands these days. Most companies decide to establish themselves with one or more Fan pages. As…
MattJanuary 14, 2010
Sell more, work less
Thoughts, tips/tricks & agency news
Business owners shouldn’t be afraid of feedback, but rather use it in a proactive and productive way. Those who don’t encourage customer feedback and dialogue…
MattDecember 22, 2009
Up-sells increase average earnings per sale, and a properly executed up-sell can even increase your conversion rates. Compelling up-sell offers should cost no more than…
MattDecember 9, 2009
During the holidays, ecommerce merchants have advantages over their brick and mortar counterparts. Convenience and round the clock shopping are two of those advantages. But…
MattDecember 9, 2009
Online advertising expenditure in Australia for the third-quarter 2009 (3 months ended 30 September 2009) totalled $466.25 million, the largest quarter ever recorded. This is…
KymDecember 4, 2009
As the Internet matures so does the sophistication of online shoppers. Studies indicate that today's shoppers expect retailers to provide not only textual product information,…
MattNovember 6, 2009
There has always been some discussion as to whether Google pays any attention to the “keywords” meta tag when ranking web pages. For now, that…
MattOctober 7, 2009
Research shows that 44% of US shoppers have already started their Christmas shopping, and the trend looks similar in Australia. According to data from a…
MattOctober 7, 2009
TOOL ONE: Custom URLs Facebook now allows you to create your own custom URL for your page. This means your business can have its own…
MattOctober 1, 2009
Microsoft is working on their own edition of the Tablet PC. Unlike the much talked about Apple Tablet PC, this product is pretty much confirmed…
MattSeptember 25, 2009