DHGate.com is an online marketplace of wholesale products from China. The company is located in Beijing and Diane Wang is its founder and CEO. Prior to launching DHGate, she founded Joyo.com, a consumer-shopping site that Amazon purchased in 2004.
She says that over a million customers use DHGate for sourcing China-made products. Asked about DHGate and why non-China companies should buy inventory from there.
Wang: “In the past, small businesses were left out [of importing products from China] because of the complexity of an outdated world trading system.
“Online platforms that streamline China-sourcing help revive and rejuvenate small retailers and wholesalers, leveling the playing field between the smallest businesses and the largest. The goal of such online marketplaces is simple: Make it as easy for a small business to buy products overseas as it is for a consumer to buy a book from Amazon.
“We’re seeing that now is the right time for this. The technologies are well developed and the markets are mature. Buying direct from manufacturers overseas is now safe, efficient, and can be even easier than ordering from a local distributor.”
Certainly food for thought!
